Brand Protection & Email Authentication | DMARC, SPF, DKIM

Brand Protection

Brand Protection safeguards organizations from email spoofing, phishing, and brand impersonation attacks by implementing robust authentication protocols like DMARC, SPF, and DKIM. These measures preserve brand reputation, prevent financial loss, and ensure customers can trust communications originating from the organization.

Why Brand Protection Matter for Your Business

Brand Protection matters because it prevents email spoofing and impersonation attacks that can erode customer trust and cause major financial losses. Robust brand protection safeguards reputation, ensures communication authenticity, and helps customers confidently recognize legitimate messages from your organization.

Brand Monitoring

Brand monitoring is the act of collecting and measuring mentions of your company or brand across as many channels and touchpoints as possible – with a view to turn them into useful data.

DMARC, SPF, DKIM

DMARC stands for Domain-based Message Authentication, Reporting & Conformance. It's an email authentication protocol designed to combat email spoofing, a tactic used by attackers to send emails that appear to be from legitimate senders. Spoofing is a common method for phishing attacks, where attackers try to trick recipients into revealing personal information or clicking on malicious links.

BIMI/VMC/GMC/CMC

BIMI/VMC/GMC/CMC ensure only verified brands can display official logos in emails. VMCs authenticate logo ownership, protecting organizations from phishing and increasing customer trust in brand communications.